Some of the questions look simple and straightforward but being in the process is always more complicated than looking at it from the outside. Everything is obvious in hindsight; as the phrase goes.

1. Why do you pick such a small target market (niche)? Isn’t it a problem to have…

Original photo by brahan milla on Unsplash

In hindsight, you always know when you cracked it, but looking forward you have no idea if you are there or even going in the right direction.
“We are at product-market fit” is a statement that happens only a few times during a startup’s lifecycle. Still, it is something founders…

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Customer experience strategy resulting in new or improved products and services. We measure customer experience and create strategies.

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